For this competition we were asked to design a sustainable pop up solution for The Body Shop.
MY COMPETITION ENTRY :
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The Body Shop's 'Activist Trip'
A flexible cart solution for The Body Shop to show their sustainable focus in the form of an 'Activist's Journey' using the idea of trips and stops. The aim is to allow The Body Shop to engage with local communities and build brand awareness, making their sustainability values more visible as a brand.
The breakdown of my proposal: